Abstract:
EN : The study constantly focuses on understanding the concepts of
sustainable development in scientific research and presents their comparative
analysis. This fact makes it possible to present conceptually the concept of
sustainable development in the international context, which increases its theoretical
and practical significance. The concept of sustainable development is
based on the viability of organizations, the development of which is based on
innovations and personal social responsibility of managers. It was investigated
that innovation is an incentive point for sustainable development and a factor
in the effectiveness of organizations. Conditions for overcoming the negative
factors of sustainable development and the essence of personal social responsibility
are revealed.
